social media

As tweets/txts/social feeds and other microcommunications take a larger share of the new media landscape, it’s hitting a utility wall. Some issues to solve: How do you make big decisions from microdata? Right now, everyone seems focused on real-time search with some component of qualitative measures on individual tweets. How do you tie microdata to [...]

A recent NYTimes Magazine article on microblogging provides a great definition of the value of Facebook statuses, tweets, and other online “status” communication tools: Each little update — each individual bit of social information — is insignificant on its own, even supremely mundane. But taken together, over time, the little snippets coalesce into a surprisingly [...]