As we’re making OpenSky more social I’ve been spending a lot of time looking at social networks and recently realized that social interactions on social networking sites can be reduced to verb-noun-verb definitions that: Outline a share-object-consume chain Have simple, well-defined verbs Here are some examples of those definitions: Twitter Tweet links to click Facebook… Continue reading Models for defining a social network user experiences
KickStarter‘s cool but I feel like I see too many projects hit their funding numbers at the last minute of the pledge window. Call me a cynic, but after thinking about this on the train one morning, I devised this scheme for getting “free” money for your project. Start your project the old-fashioned way: gather… Continue reading How to game KickStarter
As tweets/txts/social feeds and other microcommunications take a larger share of the new media landscape, it’s hitting a utility wall. Some issues to solve: How do you make big decisions from microdata? Right now, everyone seems focused on real-time search with some component of qualitative measures on individual tweets. How do you tie microdata to… Continue reading The problems with tweets/micrcommunications
This was initially an email, but I figured it’d be useful to repost it on my blog, in case I left anyone out of my mailing list who might like to reply. I’m sketching out a blog post on SMO (social media optimization) eclipsing SEO as a focus for online marketing. If you have brains… Continue reading Figuring out social media optimization
A recent NYTimes Magazine article on microblogging provides a great definition of the value of Facebook statuses, tweets, and other online “status” communication tools: Each little update — each individual bit of social information — is insignificant on its own, even supremely mundane. But taken together, over time, the little snippets coalesce into a surprisingly… Continue reading Notes from NYTimes “Ambient awareness” article
For a user, the Internet is just a dynamic application. All of the websites and apps and everything else add up to the same abstract features that are present in any desktop app:
- Store/read data
- Query for data
- Write/edit data
That’s a useful conceptual framework for planning a successful startup in today’s internet.
Thanks to everyone who helped out, spread the word, dugg, petitioned, blogged, gave cash, etc. Cat’s free. More details here.
Lately I’ve been surprised to hear people say something to the effect of “when it comes to social networking and UGC, SEO doesn’t matter” in a number of different conversations. Nothing could be farther from the truth. In fact, SEO is more important to a successful social networking and user-generated content than for editorial content.
Update: Cat has been freed.
A nice little summary of the forthcoming Hulu launch appeared on a PC World blog today. Simply offering editorial content isn’t necessarily enough to outdo YouTube, but I was very interested in this passage: