web design

33 tips for writing for the web

During a meeting today someone said “writing for the web is easy, just use proper English!” Sadly, we all shook our heads and replied that no, writing for the web often means breaking the rules that you’ve learned through so many grammar lessons and style guides. Below are some rules for better web and interface [...]

Peak shift

First read about this on Dustin Curtis’s blog, which describes an experiment where a mouse trained to find food at a rectangle will choose a more rectangular rectangle if the option presents itself. Lesson: rather than look for specific patterns, animals identify a characteristic features and look for the “peak” instance. Another example is V.S. [...]